Thousands of women and girl’s throughout the world picked up a golf club in celebration of International Women’s Golf Day (WGD), a global golf initiative to introduce women and girls to the game. Due to this year’s enormous success, we are happy to announce it will return in 2017!
In 2016, more than 400 golf facilities in 28 countries rolled out the welcome mat and served as hosts for the inaugural event. Within the State of California, more than 30 facilities opened their doors for a special 2-hour clinic followed by a 2-hour networking reception for the ladies, and in some locations men also participated in the inaugural WGD event.
Mark your calendar now for Tuesday June 6, 2017 where golf courses, clubs, practice facilities and golf retail outlets will once again, host a WGD event.
WGD organizers encourage golf course operator to analyze the role of women as “economic influencers” in the game and the business of golf, as they impact everything from country club memberships and home sales on golf courses, to increasing youth participation in the sport. Women account for 85% of all consumer purchases and control over $20 trillion in world-wide spending. In the U.S., women’s spending power is growing. Market estimates vary, ranging from between $5 trillion to $15 trillion annually.
“We were so proud to be a part of the inaugural Women’s Golf Day,” said Mark Burnett, ClubCorp Chief Operating Officer. “Our golf and country clubs embraced this initiative with some amazing events and will continue their efforts in promoting the game with females, which is so important in impacting the future of the game.”
The Women’s Golf Day web page http://womensgolfday.com/ serves as the “go-to” center for the initiative, where both golf facilities and interested participants can register for the 2017 event. Besides a global venue location map (and appropriate registration forms), the site also possesses a social media component which encourages engagement from event attendees and host facilities.
If you are a golf course operator in California who is interested in growing the game of golf and want to learn more about the 2017 Women’s Golf Day event, contact California Alliance for Golf (CAG) Communications Chair Emmy via email at EmmyPGA@aol.com.